Green Mountain Coffee Roasters (GMCR) is one of the most successful companies that the market worldwide has. Its stock has risen for over than 2,700% since last five years. The stock impresses many companies that Green Mountain Coffee Roasters can reach its increasing stock of 15,400%. However, there are some issues appear about the increasing stock. One of those issues comes from David Einhorn, the owner of Greenlight Capital. He is the most successful investors on Wall Street today. His criticisms are usually considered well by people because he is supposed to be the most critical than the others about company management.
Einhorn’s criticism on Green Mountain Coffee Roasters: Einhorn criticizes the Green Mountain Coffee Roasters for its accounting, patents, valuation, and deal with Starbucks. However, the issues from Einhorn are still questioned whether his assessments are right or not. The falling stock which Green Mountain Coffee Roasters experience makes Einhorn concerns some points about this company’s management.
Issues concerned by Einhorn of Green Mountain Coffee Roasters: There are some issues that Einhorn concerns on this Green Mountain Coffee Roasters which are actually still in his own assessment. He criticizes the company’s accounting practices, disclosure, patent expiration, capital investment, its relation with Starbucks, insider selling and valuation. He investigates those issues for years to get the credible answers. In short, he sends critical assessment that the Green Mountain Coffee Roasters should repair.
The (GMCR) is controversial enough about its stocks, but for other investors the company may be a worth investment. The issues emerge are hopefully do not make the investors to step back when deciding to invest. Anyone may guess the continuity of Green Mountain Coffee Roasters.